Design of a visual for the French Women’s National Football Team, commissioned by the Samba Digital agency, as part of the squad announcement for the UEFA Women’s Euro 2025. The project included one main visual featuring all the players, along with five additional variations.
In addition to a very tight deadline of around two days, the main challenge in creating this visual lay in the composition, placing over 23 players while blending the visual identities of both the French Women’s National Team (EDFF) and the national broadcaster TF1. The variations of the visual had to maintain the overall design while focusing on the different player positions within the team.
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I’m Benjamin Champenois, a freelance 360° graphic designer based in Orléans, France. I hold a Master’s degree in Digital Communication, with a specialization in sports and culture, earned from the University of Orléans (IAE) in 2023. Alongside my studies, I taught myself graphic design, developing my skills independently. This dual expertise in communication and design led me to launch my freelance career right after graduation.
My areas of expertise include custom web interface design, full visual identity creation, and the production of both print and digital assets for sports organizations (including federations, clubs, agencies, media outlets, and athletes…).