Creation of a series of print files for Alley-Oop stores in Les Contamines-Montjoie. Two key objectives: first, to enhance the store’s physical communication as part of a local visibility strategy, and second, to modernise the storefronts of Alley-Oop shops to strengthen their brand image.
Following a briefing with the client, the creative direction was as follows: highlight the visuals provided by the suppliers (MERIDA for the MTB section and NITRO for the snowboards), while incorporating the visual identity of the Alley-Oop stores. For the creation of these print materials (flyers and signage), I used Adobe InDesign with a CMYK workspace to ensure accurate colour reproduction and guarantee optimal print quality.
Together, we’ll explore the challenges and key issues related to your request. The goal is to create a tailor-made solution that meets your needs and fits your budget.
I’m Benjamin Champenois, a freelance 360° graphic designer based in Orléans, France. I hold a Master’s degree in Digital Communication, with a specialization in sports and culture, earned from the University of Orléans (IAE) in 2023. Alongside my studies, I taught myself graphic design, developing my skills independently. This dual expertise in communication and design led me to launch my freelance career right after graduation.
My areas of expertise include custom web interface design, full visual identity creation, and the production of both print and digital assets for sports organizations (including federations, clubs, agencies, media outlets, and athletes…).