Creation of a gameday visual for the Arkema Première Ligue, via Samba Digital, for the match between AS Saint-Étienne Women and Olympique de Marseille Women.
The idea behind the brief was to create a photo-manipulation–based visual referencing the video game FIFA 26 (released the same week as the match), while highlighting the rivalry between the two teams. To achieve this, the main element of the visual was a game case featuring a composition of selected players from both clubs inside the match stadium. The visual also includes game controllers in the teams’ colors, as well as FUT cards. All elements are set within a blue-toned palette, the dominant color of the Arkema Première Ligue’s visual identity.
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I’m Benjamin Champenois, a freelance 360° graphic designer based in Orléans, France. I hold a Master’s degree in Digital Communication, with a specialization in sports and culture, earned from the University of Orléans (IAE) in 2023. Alongside my studies, I taught myself graphic design, developing my skills independently. This dual expertise in communication and design led me to launch my freelance career right after graduation.
My areas of expertise include custom web interface design, full visual identity creation, and the production of both print and digital assets for sports organizations (including federations, clubs, agencies, media outlets, and athletes…).