I had the opportunity to support AS Monaco in creating a series of visuals during the summer of 2025, through the agency Samba Digital, to promote key events for the club most notably the gala match between AS Monaco and Inter Milan, as well as the celebration of Lamine Camara's first anniversary at the club.
Several challenges arose during the creation of this series of visuals. For the AS Monaco vs. Inter Milan gala match, the goal was once again to incorporate the club’s visual identity while highlighting iconic elements associated with the club, such as Stade Louis II and the Principality’s rocky landscapes. For the visual celebrating Lamine Camara’s first year at the club, the objective was to showcase the highlights of his season. This was visually represented through a scene in which Camara gazes at a wall displaying several framed moments that retrace his first year with the club.
I’m Benjamin Champenois, a freelance 360° graphic designer based in Orléans, France. I hold a Master’s degree in Digital Communication, with a specialization in sports and culture, earned from the University of Orléans (IAE) in 2023. Alongside my studies, I taught myself graphic design, developing my skills independently. This dual expertise in communication and design led me to launch my freelance career right after graduation.
My areas of expertise include custom web interface design, full visual identity creation, and the production of both print and digital assets for sports organizations (including federations, clubs, agencies, media outlets, and athletes…).