Creation of the qualification visual for the France Women's National Football Team's 2027 FIFA Women's World Cup campaign, produced through Samba Digital on behalf of the French Football Federation. The visual was also shared by the President of the French Republic across all of his official social media channels
The main challenge of this project, beyond the complexity of integrating all the players and the head coach into a cohesive composition, was to combine the visual identity of the France Women's National Football Team with the colors of Brazil, host nation of the 2027 FIFA Women's World Cup. The objective was also to highlight the tournament trophy while incorporating premium gold accents throughout the design, particularly within the "Qualified" headline, to emphasize the significance of the achievement.
I’m Benjamin Champenois, a freelance 360° graphic designer based in Orléans, France. I hold a Master’s degree in Digital Communication, with a specialization in sports and culture, earned from the University of Orléans (IAE) in 2023. Alongside my studies, I taught myself graphic design, developing my skills independently. This dual expertise in communication and design led me to launch my freelance career right after graduation.
My areas of expertise include custom web interface design, full visual identity creation, and the production of both print and digital assets for sports organizations (including federations, clubs, agencies, media outlets, and athletes…).